Our Story

A new chapter, the same love of dogs.

We recently became the proud new owners of Electric Pup, and we’re excited to bring fresh energy and ideas to the brand while building on what came before.

Based in Fethard Co. Tipperary, we’re dog lovers ourselves, sharing our lives with our two dogs, Tabita and Jack. They’re our daily reminder of why dogs are such a special part of the family, bringing plenty of joy, personality and a little chaos along the way.

Our vision for Electric Pup is simple: to celebrate life with dogs and help your pup look their best, whether you’re heading out on an everyday walk or off on your next adventure together.

As we put our own stamp on Electric Pup, we’re looking forward to getting to know the people and pups who make this community special. Whether you’ve been here for years or have just discovered us, we’re delighted to have you along for the journey.

Here’s to new beginnings, wagging tails and many more adventures.